Comparison: Kaspersky Vs. Avast Vs. Bitdefender

Contributor,  Editor

Published: Apr 16, 2024, 11:24pm

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The Covid-19 pandemic has accelerated digital adoption across industries to ensure business continuity, but that has brought on its own set of challenges. Businesses need to hedge against external threats like ransomware, phishing and hacking as well as internal threats in the form of negligent employees and vulnerable endpoints. Small and medium-sized businesses (SMBs) are especially susceptible as they must manage these challenges with limited resources.

A robust antivirus software can provide businesses protection against all kinds of cyberthreats. All antivirus are not created equal, so you need to assess your security needs and then decide upon the right software for your business. Here we are comparing Kaspersky, Avast and Bitdefender to help you choose the right one.

Each antivirus has many plans but we have evaluated only those that meet our internal benchmarks; features that are essential to run a safe online business. For instance, Kaspersky Anti-Virus is available only for Windows and didn’t make the cut. Neither did Avast Antivirus (a free plan), which does not offer protection against ransomware, making it practically ineffective for businesses in 2024. Here are the plans we evaluated for comparison:

  • Kaspersky: Kaspersky Small Office Security, Kaspersky Endpoint Security Cloud and Kaspersky Endpoint Security Cloud Plus
  • Avast: Small Office Protection and Endpoint Protection for small businesses
  • Bitdefender: Bitdefender GravityZone Business Security, Bitdefender GravityZone Elite and Bitdefender GravityZone Advanced Business Security

Kaspersky

Kaspersky
4.5
Our ratings take into account a product's cost, features, ease of use, customer service and other category-specific attributes. All ratings are determined solely by our editorial team.

Pricing

From INR 3,472.35 ($41.99) per year for the first year for up to three devices, then INR 5,787.81 ($69.99) thereafter

Platform

Windows, Windows Servers, Mac, Android and iOS

App Store rating

4.7 from 11.2K ratings

Kaspersky

Pricing

From INR 3,472.35 ($41.99) per year for the first year for up to three devices, then INR 5,787.81 ($69.99) thereafter

Platform

Windows, Windows Servers, Mac, Android and iOS

App Store rating

4.7 from 11.2K ratings

Pros & Cons
  • Real-time ransomware protection
  • Very effective against phishing attacks
  • Negligible impact on system and memory performance
  • Free TDSSKiller tool scans and removes rootkits that hide malware
  • Prices higher than comparable antivirus
  • Dark web monitoring could have been better

Avast

Avast
4.3
Our ratings take into account a product's cost, features, ease of use, customer service and other category-specific attributes. All ratings are determined solely by our editorial team.

Pricing

From INR 4,133.91 ($49.99) per year (for the first year for up to five devices, then $99.99 thereafter)

Platforms

Windows, Mac, Linux, Android and iOS

App Store rating

4.7 from 46.3K ratings

Avast

Pricing

From INR 4,133.91 ($49.99) per year (for the first year for up to five devices, then $99.99 thereafter)

Platforms

Windows, Mac, Linux, Android and iOS

App Store rating

4.7 from 46.3K ratings

Pros & Cons
  • Free version has impressive security features
  • Powerful network security inspector
  • Excellent phishing protection
  • Known to leak user data in the past
  • Expensive business plans
  • Slow boot-time scan

Bitdefender (Business Edition)

Bitdefender (Business Edition)
4.0
Our ratings take into account a product's cost, features, ease of use, customer service and other category-specific attributes. All ratings are determined solely by our editorial team.

Pricing

From INR 21,417.11 ($258.99) per year for up to 10 devices

Devices

Windows, Windows Server, Linux, Mac

App Store rating

4.5 from 5.1K ratings

Bitdefender (Business Edition)

Pricing

From INR 21,417.11 ($258.99) per year for up to 10 devices

Devices

Windows, Windows Server, Linux, Mac

App Store rating

4.5 from 5.1K ratings

Pros & Cons
  • Robust malware protection
  • Multilayered ransomware protection
  • Premium customer support for all plans
  • Business plans are expensive
  • Very basic virtual private network (VPN)
  • Slows down the system
KasperskyAvastBitdefender
Customer SupportEmail, forum, phone and Knowledge Base included; Premium Support costs extraEmail, phone and forum included; Premium support costs extraEmail and phone included; comes with Premium Support and Expert Community forum
PricingFrom INR 3,472.35 ($41.99) per year (for the first year for up to three devices, then $69.99 thereafter)From INR 4133.91 ($49.99) per year (for the first year for up to five devices, then $99.99 thereafter)From INR 21,417.11 ($258.99) per year for up to 10 devices
Malware and Ransomware ProtectionExcellentBasicExcellent
Additional Security Feature for Financial Transactions“Safe Money” tool for safe banking transactions (in the same browser)“Bank Mode” opens a separate desktop for isolated browsingAutomatically offers “Safepay” option when opening known banking sites
User InterfaceIntuitive and visually appealingUser-friendlyIntuitive and customizable
PerformanceMinimal effectLimited effectSlows down system

Bottom Line

Kaspersky, Avast and Bitdefender have common security features against malware, ransomware, phishing attacks and other cyberthreats. But still, there are enough differences in security features or performance, or plans and pricing, to make one stand out from the rest.

You should compare antivirus software features with your business needs and choose accordingly. Essential features to watch for include easy setup, zero-day malware protection, excellent system performance, identity theft protection and an intuitive interface.

Frequently Asked Questions (FAQs)

What is the best antivirus software?

Kaspersky, Avast and Bitdefender are only a few of the great options on the market today—but none of them managed to score the top spot in our analysis of the best antivirus software. While you should weigh your unique needs into your purchasing decision, Avira and McAfee landed at the top of our list.

Why should I use antivirus software?

Anyone who uses the internet runs the risk of stumbling across malicious content. There are very common cyberthreats that can show up in your own email, as well as on sites you navigate to. While your operating system likely has a measure of defense built-in (such as Windows Defender), it doesn’t hurt to add a reputable paid software that goes beyond basic functionalities.

What are some features that antivirus software should have?

Some essential features that you want the antivirus software you install on your computers to have include real-time scanning and the ability to schedule scans, automatic virus and program updates, quick access to an on-demand scanner and specific scanners like those for webmail, POP3 email, instant messaging, compressed files, scripts and other threats.

Is there any good free antivirus software?

Yes, there are several companies that offer well-rounded antivirus software that won’t cost you a dime. Kaspersky, Avast and Bitdefender all offer a free basic version of their products. Other companies with free options include McAfee and AVG.

How do I install an antivirus program?

Most antivirus programs can be downloaded and installed directly from the internet. Once you have downloaded the program, simply double-click on the file to begin the installation process. Some programs may require you to enter a valid email address to activate the program, while others may ask you to create an account. Follow the prompts provided by the program to complete the installation process.

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