Best Free Website Builders In Canada For May 2024

Contributor,  Editor

Updated: May 1, 2024, 10:46am

Aaron Broverman
editor

Fact Checked

Editorial Note: Forbes Advisor may earn a commission on sales made from partner links on this page, but that doesn't affect our editors' opinions or evaluations.

Your business needs a website—full stop. That might cause chills for some small business owners, but it doesn’t have to. With the help of one of the many great website builders on the market today, you can get your business online in less than an hour—and for free. In this review, we’ll look at the best free website builders for small businesses, based on the features and factors that matter most to small businesses, such as ease of use, price and selling tools.

{{ showMobileIntroSection ? 'Read Less': 'Read More' }}

Why You Can Trust Forbes Advisor Small Business

The Forbes Advisor Small Business team is committed to bringing you unbiased rankings and information with full editorial independence. We use product data, strategic methodologies and expert insights to inform all of our content and guide you in making the best decisions for your business journey.

We analyzed website builders using a detailed methodology to help you find the 10 best free website builders for small businesses. Since offering their services as part of an entry-level plan for free was a given, we looked at what a website builder’s starting price was for its paid plans as well as key features that included drag-and-drop functionality and being mobile-responsive. We also considered how real users of the web builders felt about the tools and amenities that were available to come up with a final analysis by our panel of experts. All ratings are determined solely by our editorial team.


The Best Free Website Builders of 2024

  • GoDaddy: Best for free online stores with Paypal
  • Wix: Best for local businesses
  • Mailchimp: Best for solopreneurs and microbusinesses
  • Weebly: Best for free online stores with Square
  • WordPress: Best for developers and bloggers
  • Webflow: Best for start-ups with minimal content publishing
  • Ucraft: Best for using your own domain
  • SITE123: Best for quick and easy setup
  • Jimdo: Best for fee-free e-commerce
  • Strikingly: Best for a free online store

BEST FOR FREE ONLINE STORES WITH PAYPAL

GoDaddy

GoDaddy
4.4
Our ratings take into account a product's rewards, fees, rates and other category-specific attributes. All ratings are determined solely by our editorial team.

Starting price

Free; premium plans start at $11.99 CAD per month

Displays ads

No

Key features

Beginner-friendly site editor and e-commerce available in free plan

GoDaddy
Learn More

On GoDaddy's Website

Starting price

Free; premium plans start at $11.99 CAD per month

Displays ads

No

Key features

Beginner-friendly site editor and e-commerce available in free plan

Why We Picked It

GoDaddy is a go-to for many online entrepreneurs buying domains for brands they may or may not build someday. Its website builder lets you take the next step to get your online brand up and running.

With a free plan, you can set up a website using the drag-and-drop editor and built-in themes. You can set up an online store with PayPal payments and upgrade to access more payment options.

A free site comes with a yoursite.godaddysites.com domain and, if you upgrade to a paid account starting at $119.88 CAD per year ($9.99 CAD per month with an annual term), you’ll get a custom domain free for one year.

A free site comes with on-platform email and social media marketing and limited website templates and images through GoDaddy Studio.

Learn More: Read our GoDaddy Website Builder Review

Who should use it:

GoDaddy’s website builder is built with any kind of online business in mind—from content to coaching to products. But it emphasizes e-commerce and customer service features that make it the strongest fit for online stores. As long as you’re OK accepting payments through PayPal, you can set up your online store for free.

Pros & Cons
  • Email marketing and SEO tools included
  • Website chatbot included
  • Doesn’t display ads on your site
  • Free plan uses a subdomain
  • Free e-commerce includes only PayPal payments

BEST FOR LOCAL BUSINESSES

Wix

Wix
4.3
Our ratings take into account a product's rewards, fees, rates and other category-specific attributes. All ratings are determined solely by our editorial team.

Starting price

Free; 7.50 CAD per month to connect your own domain

Displays ads

Yes, free plans display Wix ads

Key features

More than 800 templates and an ultra-easy drag-and-drop editor

Wix
Learn More

On Wix's Website

Starting price

Free; 7.50 CAD per month to connect your own domain

Displays ads

Yes, free plans display Wix ads

Key features

More than 800 templates and an ultra-easy drag-and-drop editor

Why We Picked It

Wix offers a free website builder plus several paid tiers you can upgrade to for more features as your business grows.

The free builder comes with a similar experience to the paid versions. You get access to customizable drag-and-drop site templates, free stock images, web hosting and mobile responsive design. Email marketing, search engine optimization (SEO) tools and client management tools are built in.

With a free account, you’ll use an assigned address, which is a little clunky compared with competitors: accountname.wixsite.com/siteaddress. You get up to 500 MB of storage and 500 MB of bandwidth. Like many free builders, Wix shows ads on your site and it’ll show the Wix favicon next to the URL rather than your logo.

Learn More: Read our Wix Review.

Who should use it:

Use Wix to build an online presence for your brick-and-mortar business like an accounting firm, financial planning, small law business or other services.

Pros & Cons
  • Ultra-customizable drag-and-drop editor
  • More than 800 pre-built templates
  • Built-in email marketing, SEO and client management tools
  • Displays ads on your site
  • Premium plans are more expensive than its competitors
  • Must upgrade to a paid plan to sell online

BEST FOR SOLOPRENEURS AND MICRO BUSINESSES

Mailchimp

Mailchimp
4.1
Our ratings take into account a product's rewards, fees, rates and other category-specific attributes. All ratings are determined solely by our editorial team.

Starting price

Free; $17.82 CAD per month

Displays ads

No

Key features

Appointment scheduling and e-commerce included in free plan

Mailchimp

Starting price

Free; $17.82 CAD per month

Displays ads

No

Key features

Appointment scheduling and e-commerce included in free plan

Why We Picked It

Best known for email marketing tools, Mailchimp has grown to cover all your marketing needs.

Mailchimp’s free website builder includes a drag-and-drop editor with the same user experience (UX) as its email management service. You get access to free themes and designed colour palettes, and you can set up your own colour palette to match your brand.

Mailchimp’s builder doesn’t include a domain, so you can’t start 100% free. You’ll have to buy a domain from a third party, which usually costs about $10 CAD for the first year and follow the instructions to point it at your Mailchimp site.

As you grow, you can upgrade to paid plans for more features, including paid email marketing plans if your list grows beyond 2,000.

Who should use it:

With its free e-commerce and appointment scheduling features, a Mailchimp website is a good fit for micro businesses selling things like physical products or coaching.

Pros & Cons
  • Email marketing and SEO tools included
  • No ads on your site
  • E-commerce-enable free plan
  • Appointment scheduling included
  • No domain included
  • Email features can get pricey
  • Web design is fairly basic

BEST FOR FREE ONLINE STORES WITH SQUARE

Weebly

Weebly
4.1
Our ratings take into account a product's rewards, fees, rates and other category-specific attributes. All ratings are determined solely by our editorial team.

Starting price

Free; $7 CAD per month

Displays ads

Yes

Key features

User-friendly site editor and design for selling online

Weebly

Starting price

Free; $7 CAD per month

Displays ads

Yes

Key features

User-friendly site editor and design for selling online

Why We Picked It

Weebly has long been a popular choice for e-commerce, so it’s no surprise that the payment processing company Square, Inc., acquired it in 2018.

Weebly’s free website builder includes robust e-commerce tools for selling physical products, including an online store, unlimited items, item badges and options, inventory management, coupons and Square gift cards. The drag-and-drop builder includes SEO tools and lead capture, and you can upgrade to use Weebly Promote for email and social media marketing.

Who should use it:

With robust e-commerce tools, Weebly is a good option for anyone selling products online. Its free version lets your customers order items online to pick up in your physical store, or you can upgrade to sell digital goods, calculate shipping costs and print shipping labels to send items directly to your customers.

Learn more: Read our Weebly Review

Pros & Cons
  • Robust e-commerce tools
  • Sell and accept Square gift cards for your business
  • Unlimited store items
  • Low-cost premium plans for as you grow ($7 CAD per month)
  • Displays ads on your site
  • Can’t sell digital goods or create shipping labels in free version

BEST FOR DEVELOPERS AND BLOGGERS

WordPress

WordPress
3.9
Our ratings take into account a product's rewards, fees, rates and other category-specific attributes. All ratings are determined solely by our editorial team.

Starting price

Free; web hosting for as little as $5 CAD per month

Displays ads

Yes

Key features

Fully customizable and low-cost plans to connect your domain

WordPress

Starting price

Free; web hosting for as little as $5 CAD per month

Displays ads

Yes

Key features

Fully customizable and low-cost plans to connect your domain

Why We Picked It

WordPress has been the dominant force in free website development for years as its WordPress.com service was among the first professional online website builders to give you the domain, hosting and design you need to get going totally free.

With a free site using the cloud-based WordPress.com builder, you get a drag-and-drop editor with dozens of themes, a yoursite.wordpress.com domain and hosting.

WordPress displays ads on your free site, and you can’t access e-commerce tools without upgrading to a paid account. However, the cost to upgrade is lower than most competitors—the lowest-price plan is just $59 CAD a year, and you can remove ads and collect payments.

If you want a more customizable site with access to the open-source plugins WordPress is known for, you can build a self-managed WordPress site using the software from WordPress.org.

WordPress.org is better known for its paid website builders, but it’s possible to use the software for free.
You need to find free or cheap web hosting, and you can download free WordPress themes to use the drag-and-drop editor and CMS. This requires more tech know-how than any cloud-based option, so you might need to hire a WordPress developer to set up the site for you.

Who should use it:

WordPress is designed for blogs and includes one of the most robust content management systems broadly available. That functionality could be unnecessary or overwhelming unless content is central to your business, so WordPress is best suited for content-based businesses, such as blogs, magazines, news sites and other online publications.

Pros & Cons
  • World’s leading CMS
  • Limited themes available with free version
  • Option for self-hosted, customizable builder for more involved developers
  • Displays ads on your site
  • Not the most beginner-friendly
  • Features rely on third-party plug-ins

BEST FOR START-UPS WITH MINIMAL CONTENT PUBLISHING

Webflow

Webflow
3.8
Our ratings take into account a product's rewards, fees, rates and other category-specific attributes. All ratings are determined solely by our editorial team.

Starting price

Free; $14 USD ($19.05 CAD) a month to connect your own domain

Displays ads

No

Key features

Drag-and-drop page designer, CMS and e-commerce

Webflow

Starting price

Free; $14 USD ($19.05 CAD) a month to connect your own domain

Displays ads

No

Key features

Drag-and-drop page designer, CMS and e-commerce

Why We Picked It

Webflow is a no-code drag-and-drop website editor that offers more design customization than many others. The builder is intuitive and easy for nearly anyone on your team to adopt, with an editor reminiscent of word processors that most will be familiar with.

The builder supports website animations and scroll-based parallax for a modern interface and dynamic design.

The back end is intuitive and uncomplicated. Webflow includes a built-in CMS to manage a blog or other site content, including SEO features, but its options aren’t as robust for content-based sites as a builder like WordPress.

Who should use it:

Webflow is a growing favourite among emerging tech start-ups. It offers modern design options that help you keep up with competitors—without putting all of your resources into website design and maintenance.

Pros & Cons
  • No-code drag-and-drop designer
  • Supports animations and parallax design
  • Built-in e-commerce features available
  • Minimum $23 USD ($31.07 CAD) per month for e-commerce
  • Complex (but customizable) pricing plans

BEST FOR USING YOUR OWN DOMAIN

Ucraft

Ucraft
3.8
Our ratings take into account a product's rewards, fees, rates and other category-specific attributes. All ratings are determined solely by our editorial team.

Starting price

Free; $21 USD ($28.36 CAD) per month when paid annually to include blogging

Displays ads

No

Key features

Drag-and-drop builder, CMS, and e-commerce

Ucraft

Starting price

Free; $21 USD ($28.36 CAD) per month when paid annually to include blogging

Displays ads

No

Key features

Drag-and-drop builder, CMS, and e-commerce

Why We Picked It

Ucraft is a free website builder with a drag-and-drop editor, hosting, CMS and e-commerce functions. You can build and publish a website for free and connect it to your own domain—a function that’s unusual for totally free site builders.

The platform also includes a logo maker and a blogging platform with paid plans, so you’ll have everything you need to get a new business operational for a low monthly price.

Who should use it:

Ucraft is a free alternative to Squarespace and could be a better option for small business owners who need a no-frills static website to establish an online presence for a low cost.

Pros & Cons
  • Use your own domain for free
  • $10 USD ($13.60 CAD) per month to add a blog to your site
  • Modern template designs that rival Squarespace’s
  • Printful integration
  • No blogging with a free plan
  • Limited e-commerce features compared to Wix or Weebly

BEST FOR QUICK AND EASY SETUP

SITE123

SITE123
3.6
Our ratings take into account a product's rewards, fees, rates and other category-specific attributes. All ratings are determined solely by our editorial team.

Starting price

Free; $12.80 USD ($17.41 CAD) per month to include a free domain

Displays ads

No

Key features

Drag-and-drop editor, email plans, website templates

SITE123

Starting price

Free; $12.80 USD ($17.41 CAD) per month to include a free domain

Displays ads

No

Key features

Drag-and-drop editor, email plans, website templates

Why We Picked It

SITE123 is a basic, easy-to-use site builder that offers packages tailored to small businesses, e-commerce, bloggers and more. You can get a site operational for free with a subdomain under site123.com or upgrade to a premium plan to get additional features and a free custom domain for a year.

SITE123 offers website templates, as well, so you don’t have to start your design from scratch. However, the templates feature simplistic, outdated designs that don’t keep up with the modern design trends some competitors support.

Who should use it:

SITE123 might be a simple and affordable option for a small business or project that needs a quick and easy online presence.

Pros & Cons
  • First-year domain registration free with paid plans.
  • Easy-to-use drag-and-drop editor
  • Free website templates
  • Very limited template selection
  • Paid plan isn’t the most affordable

BEST FOR FEE-FREE E-COMMERCE

Jimdo

Jimdo
3.5
Our ratings take into account a product's rewards, fees, rates and other category-specific attributes. All ratings are determined solely by our editorial team.

Starting price

Free; $6 USD ($8.16 CAD) per month to use your own domain

Displays ads

Yes

Key features

Modern design, fee-free e-commerce

Jimdo

Starting price

Free; $6 USD ($8.16 CAD) per month to use your own domain

Displays ads

Yes

Key features

Modern design, fee-free e-commerce

Why We Picked It

Jimdo is a free website builder designed to help small businesses get online quickly and easily. You can create beautiful mobile-optimized page designs. Customizing is easy with an editor that offers flexibility without complexity. Do note that a free site is published at a subdomain of jimdosite.com and displays ads.

The builder lets you add an online store or appointment scheduler starting at $19 USD ($25.67 CAD) per month, and you won’t pay transaction fees for online orders. Jimdo’s logo creator is also free to use, so you can design a logo and get the file formats you need to promote your business online and in print.

Who should use it:

Jimdo is a simple and affordable platform for start-up online retail businesses. If you’re moving your brick-and-mortar online or starting an e-commerce business from scratch, it could be one of the easiest and most frugal ways to do it.

Pros & Cons
  • No transaction fees for online purchases
  • Beautiful, mobile-optimized design
  • Highly customizable pages without too much complexity
  • Free logo creator
  • Ads displayed on free version
  • Templates generally look dated

BEST FOR A FREE ONLINE STORE

Strikingly

Strikingly
3.3
Our ratings take into account a product's rewards, fees, rates and other category-specific attributes. All ratings are determined solely by our editorial team.

Starting price

Free; $8 USD ($10.88 CAD) per month to use your own domain

Displays ads

No

Key features

Drag-and-drop builder, live chat, and memberships

Strikingly

Starting price

Free; $8 USD ($10.88 CAD) per month to use your own domain

Displays ads

No

Key features

Drag-and-drop builder, live chat, and memberships

Why We Picked It

Strikingly is a straightforward website builder with simple, mobile-friendly designs for landing pages, e-commerce and blogs. You can add an e-commerce store with its Simple Store feature—you can even sell up to one product with a free account.

Strikingly offers everything a simple business needs to get online, but its design options aren’t particularly striking. You can build a simple page, but the platform lacks modern design features like animation and more complex layouts.

Who should use it:

Strikingly is a good fit for a small business that needs a simple online presence and doesn’t have design resources.

Pros & Cons
  • Free plans do not display ads
  • Invite collaborators with free plan
  • Add a store to a free site (limited to one product)
  • Very beginner-friendly
  • Free site limited to five pages
  • Outdated page styles

Forbes Advisor Ratings


COMPANY FORBES ADVISOR RATING BEST FOR STARTING PRICE DISPLAYS ADS
GoDaddy
Best for Free Online Stores With PayPal Free; premium plans starting at $11.99 CAD per month No
Wix
Best for Local Businesses Free; $7.50 CAD per month to connect your own domain Yes, free plans display Wix ads
Mailchimp
Best for Solopreneurs and Micro businesses Free; $17.82 CAD per month No
Weebly
Best for Free Online Stores With Square Free; $7 CAD per month Yes
WordPress
Best for Developers and Bloggers Free; web hosting for as little as $5 CAD per month Yes
Webflow
Best for Startups With Minimal Content Publishing Free; $14 USD ($19.05 CAD) a month to connect your own domain No
Ucraft
Best for Using Your Own Domain Free; $21 USD ($28.36 CAD) per month to include blogging No
SITE123
Best for Quick and Easy Setup Free; $12.80 USD ($17.41 CAD) per month to include a free domain No
Jimdo
Best for Fee-free E-Commerce Free; $6 USD ($8.16 CAD) per month to use your own domain Yes
Strikingly
Best for a Free Online Store Free; $8 USD ($10.88 CAD) per month to use your own domain No

Methodology

To determine the best website builders for small businesses, Forbes Advisor Canada did a deep dive into the industry and determined the top 10 contenders in the field based on their strengths, such as those that were suited better for local business, easier to get your site up and running faster or geared more toward bloggers. We scored these providers across four categories of features using 14 different metrics that were weighted to favour features that small business owners find value in a site builder.

Pricing

Offering a website building plan for free was a given expectation to qualify for our list, so providers were then gauged on the merits of what was available with their free plans and then by how affordable and valuable their paid plans were to users. The more value a user was able to get from upgrading to paid website builder plans, the better a provider did in this category. More affordable pricing plans were also looked upon favourably. This accounted for 20% of our weighted scoring.

Features

One catch that comes with some free plans is that there are either few features available or that the features are only available for additional fees. For general features, we looked at what a web builder offered as part of its base plan and then what was available either through upgrading to paid plans or by paying for add-ons, such as plugins. Some of the features we considered essential in base plans included offering the ability to create mobile-responsive sites, drag-and-drop functionality, unlimited storage and bandwidth, email marketing and social marketing tools. Features accounted for 40% of our total score.

Third-party reviews

How well real users of these website builders viewed their experiences with them was also important to our final review. We turned to third-party review sites, such as G2, and Trustpilot, looking to gauge their opinion of each provider in regard to usefulness, customer support and other factors. Seeking reviews of at least 3.5 or higher out of 5, we were able to get a clearer picture of the best website builders available today. These accounted for 10% of the total score.

Expert analysis

Tying all of this together, we also ranked additional criteria such as ease of use, stand-out and detailed features, popularity and value for the money. Altogether, these criteria made up 30% of the final score.


How To Choose a Website Builder for Your Business

Which website builder is the best fit for you or your team depends on what your business needs. Consider these factors as you choose the right tool for you:

  • Hosting and domain: Does the free builder come with shared hosting and a free domain? How much traffic can a free site handle?
  • Design: Do the available templates and customization options fit your brand? Do the free themes
    and templates include features that serve your needs?
  • CMS: Is the blog and CMS sophisticated enough (or too complicated) for the ways you use content in your business?
  • Ease of use: How easily can you make updates and changes? Do you have to hire a web designer or other specialist to keep the website up to date?
  • Autonomy and customization: How much control do you have over the look and feel of your website? Do you have to sacrifice functionality? Will your customers see ads for other businesses?
  • Mobile compatibility: Every modern website builder should automatically include mobile responsive design. If you don’t see that, opt for a different builder.

Other Costs To Build a Website

Even with a free website builder, getting your business online might come with a few start-up costs, including:

  • Domain: Most—but not all—website builders include a free shared domain such as yoursite.wordpress.com. To use a customized, memorable domain like yoursite.com, you have to buy the domain, which usually costs about $10 CAD for the first year and $12 CAD or more per year after that.
  • Hosting: All of the website builders in this list include shared hosting for free. If you want to use software like WordPress.org, your website hosting will be free.
  • Web designer: If you don’t have the time or skills to set up the website yourself, you’ll have to hire someone to build it for you. Drag-and-drop builders mean you don’t have to hire a developer, but you might want someone with design or copywriting skills to give your site a professional face.
  • Marketing: As your business grows, you might outgrow the free marketing tools available with most web builders. Email marketing services through web builders could get pricey, so look into alternatives early if you expect to grow beyond the limits of the free tools.
  • Payment processing fees: Even if you can build an online store for free, nearly every e-commerce option you find will charge you small fees for sales. The exact amount depends on the processor, but around 2% plus $0.30 CAD per transaction is common for small businesses.

Canadian specific editing and research (including pricing) provided by Anna Rey.


Frequently Asked Questions (FAQs)

What is the best website builder for free?

The best website builder depends on your needs. Most free website builders offer the same basic features, but some platforms emphasize one function over another. WordPress.com is best for new bloggers while Weebly and GoDaddy are best for online stores. Mailchimp is perfect for solopreneurs, and Wix is great for local businesses.

Is there a really free website builder?

Yes—WordPress.com, Weebly, Wix and GoDaddy all let you set up a site completely free of cost, with plenty of options to upgrade for more features. Mailchimp lets you set up a website for free, but you have to bring your own domain.

What is the simplest free website builder?

Wix and Weebly offer some of the simplest tools for building a website with no knowledge of design or code. Mailchimp and GoDaddy are strong competitors, although their emphasis on marketing suites might make the tools feel more complex for complete beginners. WordPress is the most robust option and also the most complex because of its sophisticated content management options.

How scalable are website builders?

Website builders are highly scalable, and your plan can be easily modified to meet the needs of your growing team. If you outgrow even the top-level package of your service, many vendors offer enterprise-level functionality with customized pricing. It may be worthwhile to get in touch with your system’s customer service team to learn more.


Information provided on Forbes Advisor is for educational purposes only. Your financial situation is unique and the products and services we review may not be right for your circumstances. We do not offer financial advice, advisory or brokerage services, nor do we recommend or advise individuals or to buy or sell particular stocks or securities. Performance information may have changed since the time of publication. Past performance is not indicative of future results.

Forbes Advisor adheres to strict editorial integrity standards. To the best of our knowledge, all content is accurate as of the date posted, though offers contained herein may no longer be available. The opinions expressed are the author’s alone and have not been provided, approved, or otherwise endorsed by our partners.